Surfing the wave of slacker discontent, Loser arrived from the wastes of suburban America and spoke to a global audience of disaffected youth.
Early signs of Becks prodigal abilities can be evidenced here with the confluence of sounds and choice of instruments, ranging from drum machines, sitar, acoustic guitar and sampling. Becks fusion of hip hop rhythms and cryptic poetic lines which was to become the true signature of his characteristic style, were as scathing as they were mystic and hilarious. During a decade of grunge and garage, it is a track that regularly features in the top ten tracks of the nineties for its high water mark of indie music during the peak of its reign.